Saturday, November 13, 2010

Ben Kopilow - Stock Images

Stock Images
- Get to shoot what you want to shoot majority of the time
- Freedom/lifestyle
- No difficult clients to shoot for
- Patchy income/cash flow
- Needs constant fresh input

Licensing Models
- $1 downloads
- Royalty free - $50 - $500 based on resolution
- Rights managed, based on usage, higher returns/less return

What Doesn't Sell
- Flowers
- Landscapes
- Kids/pets at home
- Abstract Art

What does Sell
- Specialised unique/niche subjects
- Corporate and business shots
- family and lifestyle shots
- People

Keywords and labels are important

Have a strong concept

Some example of stock images from the stock website gettyimages.com


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